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The brand created in Surat is rapidly expanding in Gujarat...

Jalpooree : A healthy version of pani puri. Two friends in Surat were concerned about the unhygienic conditions in which panipuri, a popular street food, was being made. They decided to start their own business selling clean and healthy panipuri.

They named their business Jalpooree and it quickly became popular in Gujarat. Jalpooree is now made in a state-of-the-art production house and is distributed all over Gujarat. Alpesh and Jatin, embarked on a mission to elevate the humble panipuri from its grimy street origins.

Appalled by the unsanitary conditions they witnessed first-hand, they envisioned a "Shudh Panipuri" (clean panipuri) revolution in Gujarat. Their journey, however, wasn't paved with rose petals. Their initial attempt, "Miss Panipuri," faced resistance due to its higher price point, a reflection of its hygienic practices. The irony wasn't lost on them – people readily paid more for unhealthy indulgences but balked at a healthier alternative. Yet, they persevered, fueled by their conviction.

A turning point arrived with the pandemic. As hygiene concerns amplified, the demand for Jalpooree, the rebranded venture, skyrocketed. Their commitment to cleanliness resonated with a health-conscious public, leading to a tenfold increase in production. Today, Jalpooree stands tall, a testament to their unwavering dedication.

Their sprawling 6000 square feet production house in Surat hums with activity, churning out a staggering 60 lakh puris daily. The state-of-the-art facility adheres to stringent hygiene protocols, ensuring every puri is crafted in a spotless environment.

But Jalpooree's success extends beyond numbers. It's a story of passion, resilience, and the power of a simple idea. It's a beacon of hope, demonstrating that even the most humble street food can be transformed into a thriving business with a positive impact on public health.

Allesh and Jatin's journey is an inspiration to aspiring entrepreneurs and a reminder to consumers that responsible choices, even when they come at a slight premium, can make a world of difference. From the grimy streets to hygienic heights, Jalpooree's ascent is a testament to the transformative power of vision, dedication, and a commitment to cleanliness.